Bloomington, Indiana – Retail in 2025 didn’t slow—it simply changed direction, and communities are taking notice as they plan for the year ahead. Tight supply chains, rising rents, and the growth of discount stores and quick-service restaurants have all influenced where retailers are choosing to open new locations. At the same time, secondary and rural markets are gaining renewed attention from brands looking to reach underserved areas. For local leaders and developers, understanding these shifts can make the difference between attracting new retail projects and being overlooked.
“Communities that understood those trends were better prepared to win new projects,” industry analysts note, highlighting the importance of staying informed about the rapidly evolving retail landscape. For those looking to gain a competitive edge, Retail Strategies is hosting its annual 2026 Retail Trends & Outlook webinar on Thursday, January 29 at 1:00 PM CT. This free session aims to help communities understand the forces shaping retail today and prepare for what’s coming next.
The webinar will explore the economic signals retailers are watching this year and how those signals influence decisions on store openings and closings. Participants will gain insight into consumer behavior trends and discover which retail categories are still growing—and which are slowing. One key focus is the continued appeal of secondary and rural markets, which are increasingly making it onto retailer shortlists as brands search for new opportunities beyond crowded urban areas.
Attendees will also learn what retailers expect to see in specific trade areas and at individual sites. This knowledge can help local leaders, planners, and developers make strategic decisions that attract the right tenants and support community growth. By understanding retail trends early, communities can better position themselves for economic development and long-term success.
As the retail sector evolves, staying informed has never been more important. The 2026 Retail Trends & Outlook webinar provides a timely chance for communities to hear directly from experts and plan effectively for the year ahead. With the right preparation, local leaders can turn changing retail patterns into opportunities for growth and vitality.
